March 2010 Pickup Truck Sales
March 2010 is a storng moth for fullsize trucks
April 5, 2010
March 2010 truck sales are up 21% over March 2009. Fullsize truck sales have been strong across all brands (except for Dodge Ram), combining for a 25% increase compared to last March. During the same period, compact truck sales increased four percent.
Nissan's Frontier continues to post large gains, more than doubling sales from last year and fast approaching the Ford Ranger. Lackluster sales of the Chevrolet Colorado and Dodge Dakota continue, both dropping by more than 20%.
March 2010 Pickup Truck Sales |
| March 2010 | March 2009 | % Change |
Ford F-Series | 42,514 | 32,728 | 29.90% |
Chevrolet Silverado | 29,886 | 23,508 | 27.13% |
Dodge Ram | 17,818 | 19,328 | -7.81% |
Toyota Tundra | 10,785 | 5,547 | 94.43% |
GMC Sierra | 9,935 | 8,088 | 22.84% |
Toyota Tacoma | 9,441 | 9,444 | -0.03% |
Ford Ranger | 4,445 | 4,879 | -8.90% |
Nissan Frontier | 4,091 | 1,785 | 129.19% |
Nissan Titan | 2,456 | 1,616 | 51.98% |
Chevrolet Colorado | 2,045 | 2,617 | -21.86% |
Dodge Dakota | 1,109 | 1,564 | -29.09% |
GMC Canyon | 615 | 594 | 3.54% |
Total | 135,140 | 111,698 | 20.99% |
The increases in March helped push truck sales up over 7% this year compared with the same period in 2009. Ford's F-Series has accounted for more than 100,000 trucks sold this year, or nearly one third of all trucks sold. Dodge continues to lose ground.
2010 Year-to-Date Pickup Truck Sales |
| Y-t-D 2010 | Y-t-D 2009 | % Change |
Ford F-Series | 103,039 | 81,579 | 26.31% |
Chevrolet Silverado | 72,480 | 67,283 | 7.72% |
Dodge Ram | 38,042 | 46,619 | -18.40% |
Toyota Tacoma | 24,513 | 24,937 | -1.70% |
GMC Sierra | 23,502 | 22,508 | 4.42% |
Toyota Tundra | 20,157 | 18,349 | 9.85% |
Ford Ranger | 12,294 | 11,289 | 8.90% |
Nissan Frontier | 8,578 | 5,005 | 71.39% |
Nissan Titan | 5,669 | 4,582 | 23.72% |
Chevrolet Colorado | 5,231 | 7,713 | -32.18% |
Dodge Dakota | 2,994 | 4,357 | -31.28% |
GMC Canyon | 1,825 | 2,325 | -21.51% |
Total | 318,324 | 296,546 | 7.34% |
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